GM absorbs commercial EV unit BrightDrop, CEO is out

GM absorbs commercial EV unit BrightDrop, CEO is out

BrightDrop, the commercial EV subsidiary of General Motors that launched in 2021, is being swallowed up by its parent company. GM said Thursday that BrightDrop — a “startup” that spun out of the automaker’s Global Innovation organization to become a wholly owned subsidiary — will become part of GM. BrightDrop CEO Travis Katz, who was […]

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